Affordable FaceShields Created a high performance pop-up business. Concept Development • Business Management • Customer Fulfillment
In response to COVID-19, a California based medical supply salesman approached TCG about a fast growing personal protection equipment (PPE) product. Unable to expand any further on their own, they reached to TCG to independently lead their plan to penetrate the consumer market beyond the west coast.
Upon overcoming existing manufacturing capacity and fulfillment constraints, within two-weeks Affordable FaceShields was launched. Within six months, Affordable FaceShields exceeded annual volume and profit goals by a factor of 4 and 6 respectively.
Marketing Services Provided
INSIGHTS INNOVATE IMPACT
Market Penetration Strategy
Website Layout and Design
Advertising and Promotion
Customer Acquisition and Retention Strategies
"Partnering with TCG we surpassed our greatest expectations, by far!"